The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Green Room Sessions
Agency: Farfar / Stockholm
Client: Heineken Category: Web Sites / Business to Consumer
Dickorations
Agency: Fitzgerald+CO / Atlanta
Client: Durex Category: Web Sites / Business to Consumer
Nike Rockstar Workout SOL
Agency: Framfab Denmark / Copenhagen
Client: Nike Category: Web Sites / Business to Consumer
MINI Technical Terms
Agency: Interone Worldwide, Hamburg / Hamburg
Client: BMW AG - MINI Brand Management Category: Web Sites / Business to Consumer
Nestea Ice Website
Agency: juxt interactive / Newport Beach
Client: Coca-Cola Company Category: Web Sites / Business to Consumer
Just for the F of it Website
Agency: juxt interactive / Newport Beach
Client: Fuse TV Category: Web Sites / Business to Consumer
www.leoburnett.ca
Agency: Leo Burnett / Chicago
Client: Leo Burnett Company, Limited Category: Web Sites / Business to Consumer
anyfilms.net
Agency: MargeotesFertittaPowell / New York
Client: Samsung Category: Web Sites / Business to Consumer
Olympus Brand Campaign
Agency: NEUE DIGITALE / Frankfurt
Client: Olympus Category: Web Sites / Business to Consumer
2005 Summary website
Agency: PRISACOM / Madrid
Client: PRISACOM Category: Web Sites / Business to Consumer
Floss Yo Grill
Agency: Publicis & Hal Riney / San Francisco
Client: Peter Kim Jewelry Category: Web Sites / Business to Consumer
Causing fashion
Agency: RECRUIT MEDIA COMMUNICATIONS CO.,LTD / Nagoya
Client: TAKISADA-NAGOYA CO,.LTD. Category: Web Sites / Business to Consumer
Website R-Class
Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden
Client: Mercedes-Benz Category: Web Sites / Business to Consumer
drinkmilk.ca (It's Always Been Survival of the Fittest)
Agency: TribalDDB Canada / Vancouver
Client: BC Dairy Foundation Category: Web Sites / Business to Consumer
RBK Answer IX
Agency: Zugara / Los Angeles
Client: Reebok Category: Web Sites / Business to Consumer
Crimescene
Agency: Euro RSCG 4D Interactive / London
Client: Intel Category: Web Sites / Business to Business
KPF Website
Agency: Firstborn / New York
Client: Kohn Pedersen Fox Architects Category: Web Sites / Business to Business
Alesse.ca
Agency: Anderson DDB Health & Lifestyle / Toronto
Client: Wyeth Canada Category: Web Sites / Public Service/Non-Profit/ Educational
The End of Silence ? The Frankfurt Auschwitz Process 1963-65
Agency: BlueMars - Gesellschaft f?r digitale Kommunikation mbH / Frankfurt
Client: Hessischer Rundfunk Category: Web Sites / Public Service/Non-Profit/ Educational
Museum of Desert
Agency: Grupo W / Saltillo
Client: Museo del Desierto Category: Web Sites / Public Service/Non-Profit/ Educational
Curating the City
Agency: Hello Design / Culver City
Client: Los Angeles Conservancy Category: Web Sites / Public Service/Non-Profit/ Educational
AshTrayMouth.com
Agency: Sedgwick Rd. / Seattle
Client: Washington State Department of Health Category: Web Sites / Public Service/Non-Profit/ Educational
Exhale
Agency: TribalDDB Canada / Vancouver
Client: Fraser Health Authority Category: Web Sites / Public Service/Non-Profit/ Educational
Bascule Inc.
Agency: Bascule Inc. / Minato-ku
Client: Bascule Inc. Category: Web Sites / Self-Promotion
boone/oakley advertising web site
Agency: boone/oakley advertising / Charlotte
Client: boone/oakley advertising Category: Web Sites / Self-Promotion
Campana Brothers
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Campana Brothers Category: Web Sites / Self-Promotion
SHU AKASHI
Agency: HAKUHODO i-studio Inc. / Tokyo
Client: SHU AKASHI Category: Web Sites / Self-Promotion
Virtual christmas market
Agency: Jung von Matt AG / Stuttgart
Client: Jung von Matt Group Category: Web Sites / Self-Promotion
Kinetic V4
Agency: Kinetic Singapore / Singapore
Client: Kinetic Singapore Category: Web Sites / Self-Promotion
Makine's Web Site
Agency: Makine Studios, Inc / Venice
Client: Makine Studios Category: Web Sites / Self-Promotion
McKinney's "Audi A3 Art of the H3ist" microsite
Agency: McKinney / Durham
Client: McKinney Category: Web Sites / Self-Promotion
Mother London website
Agency: POKE / London
Client: Mother Advertising Category: Web Sites / Self-Promotion
Wysiwyg
Agency: Wysiwyg Comunicaci?n Interactiva / Madrid
Client: Wysiwyg Category: Web Sites / Self-Promotion
Award:
2006 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
BMW
Title:
The All - New 3
Category:
Web Sites / Business to Consumer
Annual ID:
06152N
Award:
2006 Interactive Merit Award
Agency:
Farfar / Stockholm
Client:
Heineken
Title:
Green Room Sessions
Category:
Web Sites / Business to Consumer
Annual ID:
06153N
Award:
2006 Interactive Merit Award
Agency:
Fitzgerald+CO / Atlanta
Client:
Durex
Title:
Dickorations
Category:
Web Sites / Business to Consumer
Annual ID:
06154N
Award:
2006 Interactive Merit Award
Agency:
Framfab Denmark / Copenhagen
Client:
Nike
Title:
Nike Rockstar Workout SOL
Category:
Web Sites / Business to Consumer
Annual ID:
06155N
Award:
2006 Interactive Merit Award
Agency:
Interone Worldwide, Hamburg / Hamburg
Client:
BMW AG - MINI Brand Management
Title:
MINI Technical Terms
Category:
Web Sites / Business to Consumer
Annual ID:
06156N
Award:
2006 Interactive Merit Award
Agency:
juxt interactive / Newport Beach
Client:
Coca-Cola Company
Title:
Nestea Ice Website
Category:
Web Sites / Business to Consumer
Annual ID:
06157N
Award:
2006 Interactive Merit Award
Agency:
juxt interactive / Newport Beach
Client:
Fuse TV
Title:
Just for the F of it Website
Category:
Web Sites / Business to Consumer
Annual ID:
06158N
Award:
2006 Interactive Merit Award
Agency:
Leo Burnett / Chicago
Client:
Leo Burnett Company, Limited
Title:
www.leoburnett.ca
Category:
Web Sites / Business to Consumer
Annual ID:
06159N
Award:
2006 Interactive Merit Award
Agency:
MargeotesFertittaPowell / New York
Client:
Samsung
Title:
anyfilms.net
Category:
Web Sites / Business to Consumer
Annual ID:
06160N
Award:
2006 Interactive Merit Award
Agency:
NEUE DIGITALE / Frankfurt
Client:
Olympus
Title:
Olympus Brand Campaign
Category:
Web Sites / Business to Consumer
Annual ID:
06161N
Award:
2006 Interactive Merit Award
Agency:
PRISACOM / Madrid
Client:
PRISACOM
Title:
2005 Summary website
Category:
Web Sites / Business to Consumer
Annual ID:
06162N
Award:
2006 Interactive Merit Award
Agency:
Publicis & Hal Riney / San Francisco
Client:
Peter Kim Jewelry
Title:
Floss Yo Grill
Category:
Web Sites / Business to Consumer
Annual ID:
06163N
Award:
2006 Interactive Merit Award
Agency:
RECRUIT MEDIA COMMUNICATIONS CO.,LTD / Nagoya
Client:
TAKISADA-NAGOYA CO,.LTD.
Title:
Causing fashion
Category:
Web Sites / Business to Consumer
Annual ID:
06164N
Award:
2006 Interactive Merit Award
Agency:
SCHOLZ & VOLKMER GmbH / Wiesbaden
Client:
Mercedes-Benz
Title:
Website R-Class
Category:
Web Sites / Business to Consumer
Annual ID:
06165N
Award:
2006 Interactive Merit Award
Agency:
TribalDDB Canada / Vancouver
Client:
BC Dairy Foundation
Title:
drinkmilk.ca (It's Always Been Survival of the Fittest)
Category:
Web Sites / Business to Consumer
Annual ID:
06166N
Award:
2006 Interactive Merit Award
Agency:
Zugara / Los Angeles
Client:
Reebok
Title:
RBK Answer IX
Category:
Web Sites / Business to Consumer
Annual ID:
06167N
Award:
2006 Interactive Merit Award
Agency:
Euro RSCG 4D Interactive / London
Client:
Intel
Title:
Crimescene
Category:
Web Sites / Business to Business
Annual ID:
06181N
Award:
2006 Interactive Merit Award
Agency:
Firstborn / New York
Client:
Kohn Pedersen Fox Architects
Title:
KPF Website
Category:
Web Sites / Business to Business
Annual ID:
06182N
Award:
2006 Interactive Merit Award
Agency:
Anderson DDB Health & Lifestyle / Toronto
Client:
Wyeth Canada
Title:
Alesse.ca
Category:
Web Sites / Public Service/Non-Profit/ Educational
Annual ID:
06197N
Award:
2006 Interactive Merit Award
Agency:
BlueMars - Gesellschaft f?r digitale Kommunikation mbH / Frankfurt
Client:
Hessischer Rundfunk
Title:
The End of Silence ? The Frankfurt Auschwitz Process 1963-65
Category:
Web Sites / Public Service/Non-Profit/ Educational
Annual ID:
06198N
Award:
2006 Interactive Merit Award
Agency:
Grupo W / Saltillo
Client:
Museo del Desierto
Title:
Museum of Desert
Category:
Web Sites / Public Service/Non-Profit/ Educational
Annual ID:
06199N
Award:
2006 Interactive Merit Award
Agency:
Hello Design / Culver City
Client:
Los Angeles Conservancy
Title:
Curating the City
Category:
Web Sites / Public Service/Non-Profit/ Educational
Annual ID:
06200N
Award:
2006 Interactive Merit Award
Agency:
Sedgwick Rd. / Seattle
Client:
Washington State Department of Health
Title:
AshTrayMouth.com
Category:
Web Sites / Public Service/Non-Profit/ Educational
Annual ID:
06201N
Award:
2006 Interactive Merit Award
Agency:
TribalDDB Canada / Vancouver
Client:
Fraser Health Authority
Title:
Exhale
Category:
Web Sites / Public Service/Non-Profit/ Educational
Annual ID:
06202N
Award:
2006 Interactive Merit Award
Agency:
Bascule Inc. / Minato-ku
Client:
Bascule Inc.
Title:
Bascule Inc.
Category:
Web Sites / Self-Promotion
Annual ID:
06187N
Award:
2006 Interactive Merit Award
Agency:
boone/oakley advertising / Charlotte
Client:
boone/oakley advertising
Title:
boone/oakley advertising web site
Category:
Web Sites / Self-Promotion
Annual ID:
06188N
Award:
2006 Interactive Merit Award
Agency:
F/Nazca Saatchi & Saatchi / São Paulo
Client:
Campana Brothers
Title:
Campana Brothers
Category:
Web Sites / Self-Promotion
Annual ID:
06189N
Award:
2006 Interactive Merit Award
Agency:
HAKUHODO i-studio Inc. / Tokyo
Client:
SHU AKASHI
Title:
SHU AKASHI
Category:
Web Sites / Self-Promotion
Annual ID:
06190N
Award:
2006 Interactive Merit Award
Agency:
Jung von Matt AG / Stuttgart
Client:
Jung von Matt Group
Title:
Virtual christmas market
Category:
Web Sites / Self-Promotion
Annual ID:
06191N
Award:
2006 Interactive Merit Award
Agency:
Kinetic Singapore / Singapore
Client:
Kinetic Singapore
Title:
Kinetic V4
Category:
Web Sites / Self-Promotion
Annual ID:
06192N
Award:
2006 Interactive Merit Award
Agency:
Makine Studios, Inc / Venice
Client:
Makine Studios
Title:
Makine's Web Site
Category:
Web Sites / Self-Promotion
Annual ID:
06193N
Award:
2006 Interactive Merit Award
Agency:
McKinney / Durham
Client:
McKinney
Title:
McKinney's "Audi A3 Art of the H3ist" microsite
Category:
Web Sites / Self-Promotion
Annual ID:
06194N
Award:
2006 Interactive Merit Award
Agency:
POKE / London
Client:
Mother Advertising
Title:
Mother London website
Category:
Web Sites / Self-Promotion
Annual ID:
06195N